Our Mission
Our mission is to create an experience that brings joy and excitement to your everyday moments, beyond special occasions.
We are committed to empowering people around the globe with the strength and beauty of nature. We design each piece to inspire you every day. No matter what you want to convey: confidence, inner calm, or creative energy. Let your story shine!
Responsible Design
We intentionally design our pieces to transcend passing trends. We believe in durable items that will last for years—not only physically, but aesthetically—and we create jewelry pieces that are as timeless as they are stylized. Colors, styles, and materials in our collections are carefully curated to harmonize with your everyday life. With proper care, our jewelry will flawlessly accompany great moments and memories for years to come.
Sustainable Craft
We value our customers' investment. Together we can create jewelry pieces that last longer and contribute to the global community. By partnering with jewelry makers who share our commitment to exceptional craft, top materials, and ethical employment, we avoid wasteful production practices, leaving you feeling empowered by your purchase.
We only partner with people who put the earth, and its people, first.
Our Core Values
1. Inspire Confidence
Everyone deserves to wear fine jewelry with high-end gemstones. Our jewelry is a way to empower oneself, and the way you express yourself to the world is entirely up to you. That’s why we collaborate with expert jewelers to create pieces celebrating you. Bring out your authentic self.
2. Be Genuine
We make every piece of jewelry with genuine, natural gemstones. Our partners work to create striking shapes and hand cuts to ensure that all JAYA gemstones are outstanding. Each gem has a unique color, birthplace, and story. Some believe they have special powers, but all of them share the beauty of nature. A detailed jewelry certificate comes with each order.
3. Spark Creativity
Every person has their style, which is why small details and the diversity of our collections are so meaningful to us. We celebrate nature's most beautiful colors and local craftsmanship through our pieces.
4. Create Sustainability
Mining in Sri Lanka is a traditional practice carried out by people rather than machines. That reduces ecological harm. We know how important it is to take care of our planet, so we use sustainable, reusable packaging for our jewels, mainly made of cardboard and wood from sustainable plantations.
5. Give back to the community
First, give and then receive is our mantra. Every purchase you make directly donates a meal to family in need. In appreciation, we are committed to spreading one of Sri Lanka's most valuable natural resources and helping the community thrive.